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Neurolens: Purpose

Purpose

The Purpose NeuroLens centres on the drive to align individual and collective goals with meaningful actions. Purpose acts as a guiding force that fosters resilience, satisfaction, and impact, connecting personal aspirations with broader societal contributions. It inspires individuals to find and fulfil their “why,” grounding their actions in values and vision.


  • Why โ€œSilly Wordsโ€ Are Serious Business

    Why โ€œSilly Wordsโ€ Are Serious Business

    Can nonsense words like “snizzlepop” actually build serious reading skills and brain power? You might think silly words are just for laughsโ€”but research shows theyโ€™re essential tools for literacy, creativity, emotional connection, and brain development. From the mischievous “snickersnack” of the โ€˜Jabberwockyโ€™ to phonics drills using words like “zeb”, “doth”, and “mig”, silly or nonsense…

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  • Collecting Memories for Your Children: Why It Matters and How to Do Itย 

    Collecting Memories for Your Children: Why It Matters and How to Do Itย 

    Have you ever come across an old photo, drawing, or story from your childhood that instantly took you back? These fragments of the past donโ€™t just trigger nostalgiaโ€”they anchor us in who we are. Imagine offering that same gift of identity and warmth to your children.  Itโ€™s easy to overlook the small moments that shape…

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  • Mapping the Invisible Ties that Drive Team Success

    Mapping the Invisible Ties that Drive Team Success

    Have you ever walked into a room where the content was brilliant but the energy flat?ย ย  Picture a 300-seat auditorium before a lecture on creative problem-solving. The ideas are top-notch, but the space is stiff: rows lock everyone in, students hunch behind laptops, and only one voice fills the air. The questions land with a…

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  • 5 Ways to Make Friends as a Parentย 

    5 Ways to Make Friends as a Parentย 

    Do you ever feel like making new friends as a parent feels harder than folding a fitted sheet one-handed?ย  Making friends as an adult can be tough – and even tougher when youโ€™re a couple juggling kids, work and never-ending laundry. Yet, strong friendships are very important for wellbeing, and research shows that social connections…

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  • The Power of Play: How Different Types of Play Shape a Childโ€™s Brain Development

    The Power of Play: How Different Types of Play Shape a Childโ€™s Brain Development

    Have you ever watched a child turn a stick into a sword or a pile of blocks into a castle?  The Transformative Role of Play in Child Development  When a child is moving around, playing, learning about themself and about the environment around them โ€“ they are building their brain’s infrastructure. It’s important to stimulate…

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  • Moving Minds: How Movement and Productivity Intersect to Transform Modern Workย 

    Moving Minds: How Movement and Productivity Intersect to Transform Modern Workย 

    Have you ever noticed your best ideas come when youโ€™re walking – not sitting at your desk?ย  Movement and Productivity Connection Thatโ€™s not a coincidence. Movement and productivity are deeply connected.   Productivity is too often equated with stillness – think motionless bodies hunched over keyboards, eyes fixed on screens, and chairs that mould to the…

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  • Embodied Traditions: How Intergenerational Movement and Cultural Dance Shape Identity and Wellbeingย 

    Embodied Traditions: How Intergenerational Movement and Cultural Dance Shape Identity and Wellbeingย 

    What if the most powerful stories we inherit arenโ€™t spoken or written – but danced? Can movement carry memory?ย  Across cultures and generations, intergenerational movement and dance are far more than performance โ€“ they are a living, breathing archive of embodied knowledge, identity, and collective memory. Across the world, communities use dance not only as…

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  • 10 Strategies to Foster a Culture of Movement and Play in Familiesย 

    10 Strategies to Foster a Culture of Movement and Play in Familiesย 

    When was the last time your living room turned into a dance floor, or your hallway into a racetrack?ย  Reclaiming Everyday Play: Where Movement Begins at Home Think back to your childhood – was there a hallway you turned into a racetrack, a patch of grass that became a soccer field, or a driveway stage…

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  • How Movement Powers the Mind โ€“ 10 Cognitive Benefits of Physical Activityย 

    How Movement Powers the Mind โ€“ 10 Cognitive Benefits of Physical Activityย 

    Do you ever hit that 3 p.m. wall where your brain feels like itโ€™s wading through mud? Movement and the Mind You are not alone. Multitasking and digital distractions dominate our lives, and mental fatigue has become a shared experience and struggle. While productivity apps or caffeine are got-to solutions, however, science suggests a more…

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  • Helping Kids Use Technology Mindfully: A Guide to Meaningful Digital Habits

    Helping Kids Use Technology Mindfully: A Guide to Meaningful Digital Habits

    How can parents and educators ensure that technology improves learning, creativity, and wellbeing rather than becoming a source of distraction or harm?ย  Mindful technology use for kids is essential. Devices are an inseparable part of everyday life, so helping children use technology meaningfully is more important than ever. While devices provide vast educational opportunities, unstructured…

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